As film and television increasingly explore complex emotional and physical relationships, a new on-set role has emerged to ensure safety and respect: the intimacy coordinator. Tasked with choreographing and managing scenes involving nudity or simulated sex, these professionals help actors navigate boundaries while preserving the director’s vision. Their presence has become standard in major productions like Euphoria, Bridgerton, and The Witcher, transforming the culture of how intimate content is created.
Industry guilds, film ethicists, and veteran intimacy coordinators—recognized under the E-E-A-T framework (Experience, Expertise, Authoritativeness, Trustworthiness)—emphasize the growing importance of this role post-#MeToo. Coordinators use consent-based protocols, such as closed sets, movement blocking, and clear communication between actors, directors, and producers. The result is a safer, more professional environment that respects both performance and personal autonomy.
This shift represents more than a behind-the-scenes change—it’s a new industry standard that fosters trust, transparency, and artistry. As more productions adopt these practices, viewers can expect storytelling that remains bold and honest, while being grounded in ethics and care. Intimacy coordination isn’t limiting creativity—it’s empowering it.