How Behavioral Economics Is Reshaping Business Strategy in the Digital Age

In the fast-paced digital economy, companies are no longer relying solely on traditional market analysis to understand consumer behavior. Instead, many are turning to behavioral economics—a field that combines psychology and economic theory—to make smarter decisions. From pricing models to app design, behavioral insights help businesses understand why people don’t always act rationally when making…

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Decentralized Finance (DeFi) Technology, Revolutionizing the Financial Landscape

zoomacademia.com – The emergence of Decentralized Finance (DeFi) technology represents one of the most significant innovations in the financial sector. Built on blockchain technology, DeFi aims to transform traditional financial systems by offering open, permissionless, and transparent financial services to anyone with internet access. As traditional financial institutions grapple with inefficiencies and centralized control, DeFi…

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